Paul DiModica

Selling is more than telling.

It's the communication and acceptance of value, price and offering exchanged between two parties who are interested. In today's world of blogs, infomercial editorial content, chat groups, thought leadership web sites and numerous social network internet destinations, word-of-mouth selling and marketing has become a premeditated business model that everyone needs to use to increase their corporate revenue capture.

Yet, often in the corporate Business to Business (B2B) marketing space, word-of-mouth marketing is often a haphazard approach that sometimes happens.

Here's some research that offers more insight.

Provided to Paul DiModica by eMarketer.com under contract.

Provided to Paul DiModica by eMarketer.com under contract.

Provided to Paul DiModica by eMarketer.com under contract.

Word-of-mouth marketing has a strong impact on sales so plan your sales and marketing process by implementing word-of-mouth marketing.

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